What Is Frientorship™


What is employee engagement?

A heightened emotional and intellectual connection that an employee has for his/her job, organization, manager or co-workers that, in turn, influences him/her to apply discretionary effort to his/her work.
John M. Gibbons, Employee Engagement: A Review of Current Literature and Its Implications, The Conference Board, Research Report, 2006.

Why do we care?

Employee engagement has been one of the top concerns for CEOs like you for over five years. Eighty percent of employees don’t like their job. Eighty-seven percent of employees aren’t engaged at work, or – even worse – they’re actively disengaged. Actively disengaged employees cost companies between $450 and $550 billion dollars each year (hiring, training, lost business opportunity and negative morale).

What can we do?

Not surprisingly, most efforts to build strong engagement fail, because the efforts are focused on things (such as financially-driven incentives) rather than people. Frientorship™ focuses on the people, which enables the business to focus on delivering results. Frientorship™ is an individual and team development process designed to build strong leaders and fully-engaged teams by harnessing key principles of friendship, mentorship and leadership. Through the Frientorship™ process, we learn what employees want and the skills leaders need to develop. Importantly, this is a model which requires individuals to be accountable for their development. Once your leaders go through this process, they can cascade principles throughout an entire organization.

How do we do it?

We utilize our unique Frientorship™ process for both individual leadership development and for organizational development, each of which dramatically impacts workplace culture and employee engagement. Step One: Assess. We use a combination of an electronic survey and personal interviews to understand leadership capabilities and take your organization’s temperature. Step Two: Plan. We help you focus on two or three key development areas and build a purposeful blueprint designed to achieve your goals. Step Three: Measure. We track progress against the goals we’ve set, allowing for flexibility to capture quick wins and invest more energy where it’s needed the most. At each stage of this process, we are connecting people within your organization to each other, fostering the relationships your leaders and employees need to feel invested in their work and in your company. This process delivers the results you need to build strong leaders and highly-engaged employees. Contact us for a free consultation to learn more!